Award-Winning Branding Agency

Your Brand Should Match Your Ambition. Let's Make That Happen.

The more authentic a brand is, the more successful it is. We guide you to uncover what your brand really is, and who your market really is. Then we craft a brand identity that cuts through the noise.

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Award Winning Wordpress Web Design Award Badge from Techbehemoth
Award Winning Web Design Award Badge from Techbehemoth
Award Winning Branding Award Badge from Techbehemoth

"He was able to turn our vision into a reality with a wonderful website and perfect logo! He truly takes time to understand his clients and works diligently to create an impressive, personalized product."

Dr. Erica DeFabio, DMD

"Hiring Radiant Elephant to upgrade our website was the best investment we've made. Conversions up 66% at Christmas! BOOM!"

Barbara LeSaint, LeSaint French Chocolate

"There are no words to describe what a WONDERFUL Experience it has been working with Gabriel from Radiant Elephant!"

nj-florist-web-design
Lodi Flowers
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As seen on Entreprenuer.com
As seen on Entreprenuer.com
As seen on Entreprenuer.com
As seen on Entreprenuer.com
As seen on Entreprenuer.com
As seen on Entreprenuer.com

Mediocrity is death.

You Either stand out or fade away.

Good branding tells your story. It shows customers who you are and what you're about. More importantly, it answers the question they're always asking: why should I choose you instead of the ten other businesses doing basically the same thing?

Here's the reality, mediocrity kills businesses...

You need a brand personality that's actually distinct. An authentic story. These aren't nice-to-haves anymore.

And brand identity? It's way more than just a logo. Think about it: your colors, the fonts you use, business cards, letterhead, your website, social media, all of it. Plus, the less tangible stuff like your tone and voice. Your personality as a business.

Creating something that genuinely connects takes real time and thought. You're distilling everything about your business into something that resonates with the exact people you want to reach. When you get it right, your brand starts to feel like it has its own life.

We've won awards for our brand development work, but what matters more is how we approach it. We actually listen. We dig into market research. We work to understand what makes your business tick, then figure out how to show that visually in ways that land with your audience.

The result is an authentic brand identity. One that makes people stop and pay attention and actually remember who you are.

 

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Brand Identity that is timeless and elegant

Brand Identity Features

Unique Logo Design

Handcrafted logos that are designed to appeal to your ideal customers and distill your brand personality.

Typography

Typography that sets the mood and tone, and creates consistency across all designs.

Color Palette Design

We craft a unique and orginal color palette to make your brand pop and to give a cohesive look.

Brand Tone

A unique voice and tone that reflects your brands personality and values across all messaging.

We specialize in minimal, timeless branding and brand identities. We are a wildly creative team that works hard to understand your brand and who you need to appeal to.

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Value Proposition

The unique things that differentiate your brand. The "why should I choose you" answer.

Brand Guide

Your comprehensive guide that outlines how to use the brand elements across all mediums.

Branding & Logo Design Portfolio

florist and gardening branding
pharmacy branding
pet supply branding
small business branding
dental practice branding
personal branding
financial industry branding
photography company branding
music branding
construction company branding
sprinkler company branding
fashion company branding
soap company branding
clothing company branding

CLIENT TESTIMONIALS

We are fortunate that the brightest and most passionate entrepreneurs trust us to help bring their brands to the next level. From PhD's to scrappy self-starters and everyone in between. The only requirement is passion, we take care of the rest.
“This is the third website Radiant Elephant has designed for me in the past 5 years (all for different businesses) and each time the sites have been beautiful, functional and efficient!”.
Dr. Ruthann Russo, PhD, DAc
Owner of Dr. Ruthann Russo Acupuncture
“I was immediately impressed with Gabe and the time he took to get to know us. He was able to turn our vision into a reality with a wonderful website and perfect logo!"
Dr. Erica DeFabio, DMD
Co-owner of DeFabio Dental Design
"Gabe was incredible! His finished product was amazing my website is better than I could have imagined! I would highly recommend Radiant Elephant to anyone!"
Rìse K.
Owner of Pulp Juice Bar
"I couldn't be happier with the results, I can't stop looking at my website. Working with Gabe was an all around pleasure. It just really feels like you have a partner thats invested in your success."
Lausanne Miller
Owner of Lausanne Jewelry
"Gabe created a website that exceeded my expectations!! On time and on budget! Best of all he made the whole process easy and fun. Definitely want to work with him again in the future."
Paul Weller
Artist
"Gabe was a true professional from the start. He delivered a great product on time and on budget."
Tim Sexsmith
Dachshund Distilling

Got Questions? We're here to help

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People often mistake Brand Identity and Logo Design. A logo is just one part of a brand. A logo should be the distillation of the brand identity. 

A Brand Identity is who you are. It encompasses your colors, typography, messaging, design, value propositions, brand positioning, and brand tone. 

Creating a brand identity is an intensive process. The result is something that is truly unique and, when done well, a brand that really appeals to your ideal prospects. 

 

 

 

 

Your Brand Identity is who you are, and your marketing is how you communicate that to people. A marketing strategy without strong branding is likely going to miss the mark. Branding is the foundation of all marketing. 

There are a few times when it is ideal to rebrand your business. 

  1. Your current brand is outdated or just bad. 
  2. You're expanding into new markets where a rebrand will give you an advantage.
  3. You've outgrown your current brand identity.
  4. You have competition with better branding that is getting your ideal customers.

If your customers don't quickly understand what differentiates you from your competitors, it's time for a rebrand. 

We offer both Brand Strategy and Brand Identity Design. A successful branding campaign needs to be based on a solid brand strategy. Understanding your position, your target markets, and your value points all lend themselves to a much more successful brand. The strategy lays the foundation upon which the brand design is built. 

We do, on occasion, offer standalone logo design services. This is most common when a business needs a logo for the website we're designing, but when they are not ready, or do not have the capital to invest in a full brand identity. 

 

The branding process begins with in-depth onboarding. This is where we learn all about you, your customers, your values, and everything else to help us create the best path forward. 

Once we have all the info we need, we begin putting together the brand strategy. 

Then we move into mood boards to start getting a feel for the direction. 

The next phase is refining and working on color palette concepts, typography pairings, shapes, and ideas for the graphics. 

A full brand identity or rebrand can take anywhere from 2-6 months. Or even longer for larger businesses with many stakeholders. But the average Brand Identity for a small to medium business takes about 2-4 months. 

What a Brand Identity Package includes depends on your needs and the package you choose. Some things your Brand Identity package could include are:

  • A logo
  • A color palette
  • Typography pairing
  • Value points
  • Value proposition
  • Brand Tone
  • Customer Avatars
  • Brand Story
  • Brand positioning
  • Branded Social Media Assets
  • Mission and Value Statement
  • Brand Guideline

Yes. Once the Brand Identity is complete, you own full rights to it. 

The investment for developing a Brand Strategy and Identity starts at $3,500. 

We have touchpoints within the process to get your feedback to ensure that we are on the right path. In the rare event that you don't resonate with any of the logos or branding elements, we may create new options or charge a nominal fee to create a new round of designs for you. 

Branding is one of the processes where your input and involvement are important at certain phases. The onboarding is the most time-intensive part. After that, your input will be needed at certain phases. For example, your input on the mood board, color palette, and typography before we move into designing the logo. 

It's like someone expecting to buy a 1991 Toyota and expecting the performance of a Porsche. 

Canva uses AI to generate logos that are bland and generic. If you want your business to scream generic, then by all means. 

Fiverr might have some decent designers. But they pump out cheap logos quickly with no thought or strategy. 

Another potential problem with hiring a cheap logo designer or AI-generated logos is that you aren't 100% certain that you're not infringing on some copyright. All of our designs are custom-made in-house, so you know that in the future you won't get hit with any legal problems. 

 

 

Of course! We also specialize in conversion-driven web design, SEO, and Digital Advertising. Branding would be the first step. Followed by designing a website that encompasses your new brand identity and implementing your new brand across all your marketing channels. We also offer a discount when multiple services are bundled. 

Are you ready to build a brand that stands out?

Click the button to schedule your free discovery call. This call is typically about 20-30 minutes long. This is not a sales call. This is a call to learn about your business goals and challenges to see if we are a good fit.

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