"Not only is Gabe an expert in his field, but to create an amazing site for me, he somehow managed to develop an in-depth understanding of my field as well. Gabe and his team continue to exceed my expectations. They're the best in the business."


We built Metropolitan Wholesale's first website over 12 years ago. And guess what, it was the first website we built as Radiant Elephant. We'd been itching to rebrand and redesign this site for a few years, and we recently launched it.
We started with a new logo and brand identity. We went minimal, high-end, and evocative. Metro had moved to a new location in a much more affluent area, so we designed this new brand to appeal to that market. We also developed a beautiful color palette for the new identity.
Next, we rebuilt the WordPress website. We implemented tasteful animations to give it movement and engage the user. We curated beautiful imagery and really honed down on the value points and value proposition.
We wrote all the copy for this website. We reimagined the product catalog and made it easier for users to search. We also created a product request form for users seeking specific products. This form has been a hit and is driving new sales.
All in all, this website redesign has been a huge success.





Click the button to schedule your free discovery call. This call is typically about 20-30 minutes long. This is not a sales call. This is a call to learn about your business goals and challenges to see if we are a good fit.