NJ Web Design

Is your website working as hard as you are? It should be. If you don't know exactly how your website is converting and why you're losing money.

web design that's optimized for conversions means more sales, more calls, and more bookings.

Not that long ago just having a nice responsive website design gave you a competitive edge as a New Jersey small business owner. Old ways are always replaced by the newer better way. So what is the future of web design and development?

Data.

By setting up your web design to analyze and track everything; clicks, scrolls, and mouse movements, we can continually improve your website design performance. It offers the ability to not just drive the best traffic, but drive traffic to a website that turns more visitors into customers than your competition.

 

 

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web designers in NJ

The NJ Web Design Company that gives you everything you need, and nothing you don't.

No upsells and no BS. Your business is unique, so should your web design. You have your own distinct set of challenges and strengths. You want a marketing team that will examine the totality of your business and craft digital marketing that offers the straightest path to competitive advantage. 

With us as your web design company, you get everything you need to truly transform your digital marketing presence into an experience that captures the attention, and most importantly, the transactions of your target market.

Regardless of industry, every business owner will benefit from these powerful web design features. Beyond them, we then integrate anything needed to make your website design simple for your users, and simple for you. 

CRO

Make your web design work harder for you and increase your bottom line. 

Learn More About CRO >

SEO

Because when is the last time you even clicked page 2 of Google? 

Learn More About SEO >

Fast Load Speed

Don't test your target market's patience with a slow loading web design. 

Learn More About Load Speed >

Website Event Tracking

Track everything to gather the data to improve your user experience. 

Learn More About Tracking >

Expert Schema Markup

Advanced Schema markup is a game-changer for search intent and SEO. 

Learn More About Schema >

Split Testing

We test elements to continually make your website design convert better. 

Learn More About Split Testing >

Heatmaps & Recordings

An even deeper look into how your visitors move through your website. 

Learn More About Heatmaps >

Brand Positioning

Positioning that sets you on a whole different level than your competitors.  

Learn More About Positioning >

Content Writing

Content creation that speaks to your visitors' needs and desires. 

Learn More About Content >
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"I have worked with Radiant Elephant on several site designs. I wouldn't go anywhere else. Service is quick, responsive, and reliable. Gabe's knowledge of SEO and marketing has been an invaluable asset to my company."

~ Nick Valenti, CEO, Metropolitan Wholesale

Why choose us for your NJ Web Design Project?

Our New Jersey web design clients crush it on so many levels. The combination of everything we include in our web design leads to a snowball effect.

The fast load speeds and the CRO creates a better user experience and this makes your website design rank higher. Ranking higher brings more traffic which gives us more data to further optimize conversions and achieve your business goals.

The end result is more sales and a website design that pushes your growth beyond your wildest dreams.

>2 Seconds

Average Website Load Speed

97.5 %

Our Client Retention Rate

+163%

Ave. 6 Mo. Traffic Increase

1,000+

Number 1 Google Positions

We have a 5-star rating on Facebook.

We have a 5-star rating on Google My Business.

Featured in

Forbes

Wall Street Journal

NY Times

How does our website design process work?

Simple. Painless. Magical.

We don't bog you down with tons of requests and questions about your custom New Jersey web design project. We get all the info we need in the beginning and the whole website design process takes very little of your time. A few hours of your time and poof, 6 to 8 weeks later we unveil your stunning new web design.

Web Design has never been so easy.

And then the real fun begins. Optimizing your website for conversions, testing, optimizing some more, increasing your search rank with our Search Engine Optimization, running Facebook Ads, Instagram Ads, Google Ads whatever your custom digital marketing roadmap looks like we being it to life.

We talk, we laugh, we bond.

The first step is a discovery session.

We talk about your web design and digital marketing goals. We tackle the challenges and pain points facing your New Jersey business.

Then we do a deep dive into your complete digital marketing presence and look at your competitor's marketing strategies and website design to see what they are doing.

We craft a custom digital marketing roadmap for you. A lean and powerful marketing strategy that covers continually optimizing and testing your web design, increasing your search rank, and creating killer digital marketing campaigns. It will include everything your business needs to truly thrive. 

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Brainstorming, Researching, writing, and then creating your high-performance web design.

We design and develop a website to be remembered.

Your new web design will look stunning on mobile and desktop and everything in between.

Out of the box, your website design will be a conversion machine. And it will only get stronger over time.

Imagine knowing your new fast, beautifully written, and visually impactful web design that is primed to rank, get clicks, and convert is on its way. 

And your competition realizing you just changed the game.

 

We move into your custom monthly marketing package.

"If you built it they will come" is not a good digital marketing strategy.

Once your new web design is launched we get right to work driving traffic, testing elements and marketing your business.

This is where the magic happens.

We implement the custom conversion marketing strategy we created for you and get things cooking so you can dominate your New Jersey market.

Everything you need is handled. White glove all the way.

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"I was immediately impressed with Radiant Elephant and the time they took to get to know us. Gabriel was able to turn our vision into a reality with a wonderful website and perfect logo!"

~ Dr. Erica DeFabio, DeFabio Dental Design

Schedule your discovery call to learn more about our game-changing approach to web design.

Testing and data is crucial to making your site work hard to drive your revenue.

Conversion Rate Optimization

Conversion Rate Optimization and UX/UI Design are the cornerstones of our approach to website design.

CRO is the practice of continually improving user experience using testing and data with the goal of increasing your website conversions and revenue.

A web design with a low conversion rate is just a waste of resources. Even if you're getting a good flow of web traffic you're missing out on revenue with every visit. CRO squeezes every bit of sales out of your website design.

Do you know how your web design is converting?

If your web design isn't utilizing conversion rate optimization then you're literally leaving money on the table with every visit.

Are you ready to have a web design that works as hard as you do? 

Testing and data is crucial to making your site work hard to drive your revenue.

Less Than 1 Percent of Google Searches click something on page 2.

Less than 1 percent of Google searches click a listing on page 2.

Search Engine Optimization

Where do you rank? 

Are you ranking for the most profitable keywords?

Every web design needs solid on-site Search Engine Optimization. For this reason, we don’t offer it as an add-on, we bake it into every website we develop.

Our on-site Search Engine Optimization is a solid foundation to build all other digital marketing and off-site SEO strategies off of.

You get a deep dive into keyword research and competitive analysis that shapes our on-site Search Engine Optimization strategy.

We target the most profitable keywords and design your on-site SEO strategy around them.

We use this data to create and optimize your URLs, metadata, alt tags, content, internal linking, and much more.

Organic rank is sustainable and a very powerful aspect of web design.

When was the last time you clicked on Page 2 on a Google search? 

57% of visitors leave a website if it takes over 3 seconds to load.

Fastest Website Load Speeds

95% of the websites we develop load in under 2 seconds. Many web designs load in under 1 second. 

By comparison, we analyzed web designs our competitors have developed and they average 4-6 seconds to load.

Is load speed becoming more important as a ranking factor? Sure. And it is only going to become more important once Google rolls out Web Core Vitals this year.

But more than that, a slow loading web design loses visitors and creates a negative view of your company.

How patient are you?

Will you wait 3, 4, 5 seconds, or more for a website to load? Not likely. Every millisecond that goes by that browser back button looks more and more tempting to your visitors. 

A fast loading website design means more revenue, higher search rank, and a better experience for your visitors.

Are you ready to have a web design that loads almost instantaneously? 

57% of visitors leave a website if it takes over 3 seconds to load.

If you aren't tracking how people are engaging with your website you're already losing money.

If you don't track how people engage with your website you're already losing money.

Event Tracking

What are your visitors doing on your website?

What are they clicking, how far are they scrolling?

Visitors get frustrated if they can’t find what they want quickly. If you don’t know how your web traffic is engaging with your web design you are completely in the dark.

Event Tracking shines a light on user behavior. With event tracking every click and scroll a user makes on your web design is logged. This gives great insights into any problem areas.

Are people only scrolling half your homepage?

Then we need to test moving the most important elements higher up on the web page and see where they are stopping and figure out why.

Are users not clicking your call to action buttons?

Well, then we test out some variants to find what converts best. Maybe it's the button color, maybe the text isn't grabbing them. Seeing how users engage with your website design is invaluable and leads to more revenue.

Are you ready to stop leaving money on the table and push your website to its fullest potential? 

Microdata is the future of search and matching intent.

Advanced Schema Markup

Schema is microdata that search engines use to better understand what your business and website are truly about.

The clearer it is to the search engines exactly what you do and where you are located the higher you rank.

Properly hand-coded Schema is a powerful web development tool that really sets you apart from your competition.

Less than 10% of websites currently use Schema markup.

Most of that 10% use ineffective Schema that SEO plugins generate.

What does this mean?

A huge opportunity for you to absolutely crush it in the SERPs. Wanna talk about competitive advantage.

Most web design companies in NJ don't do advanced Schema markup because it is not fun and takes a lot of time. But the payoff is worth it.

The custom Schema we create for you is very advanced and will blow away your competition.

Microdata is the future of search and matching intent.

Experimentation is what drives sales and innovation.

Testing and Experimentation drives sales and innovation.

Split Testing

Split testing lets us test variations on your web design to determine what converts best for your specific target audience.

Remember, every target market is different, and they react to different things.

Understanding your target market is the key to unlocking true scalable success.

And isn't that the point? 

When we split test, we test one or 2 small elements on your web design at a time. It is an incremental process.

First, we may test out the homepage hero image. Once we see which one converts best based on the data, we integrate the best performer and then move onto a new web design experiment.

The next test may be the headline, or the button text, or even the button color.

There are almost unlimited tests we can run on your website design and over time we run a lot of different tests for you. This constantly increases your website design conversions. 

We’re constantly amazed at how small changes can create big increases in sales.

Are you ready to let data work for you? 

 

Seeing how people interact with your website gives you actionable data.

Heatmaps & Session Recording

Heatmaps show us where people are looking on your web design.

This is done by analyzing mouse movements as they correlate with what a visitor is looking at.

There are certain patterns that are the most natural for the human mind. Deviating from this pattern can cause confusion and make people leave your website.

We use heatmaps to gain a deeper understanding of how your visitors are engaging with your website design.

Session Recordings do just that, they record entire sessions visitors have on your website.

We can see where they struggle to find info when they try to click things that aren't clickable and gives us a deeper peek into exactly what visitors do once they get to your website.

We can see what they scan, what content they just breeze past, and where they go within your web design.

Is it sneaky, eh, maybe a little? But the insights we get are actionable and powerful.

Do you want to see exactly how your visitors are moving around your custom website design?

Seeing how people interact with your website gives you actionable data.

Your positioning dictates how far into the buying decision you maintain viability.

Your positioning dictates how far into the buying decision you maintain viability.

Brand Positioning

How does a fresh website visitor perceive your brand? 

The trap many business owners fall into is thinking that you dictate this perception.

You don't create your positioning, your customers do.

The better we can understand and lean into HOW they see you, the more we can drive sales and elevate your brand from the competition.

Why does someone choose one company over the other options? 

What it really comes down to who the customer feels is best equipped to solve their problem.

This decision is made, in a large part, by each companies messaging. 

Positioning, combined with great messaging, allows us a way to show a potential customer why they should choose you.

And simultaneously helping them to understand why your competition is not a viable option to solve their pain point, challenge, or desire.

Make your competition a thing of the past. 

 

People don't read, they skim. And if your content sucks they'll just leave.

Content Writing

Getting content from clients is like pulling teeth.

Why? 

It's hard. Even if you're a masterful wordsmith writing great sales copy for your business web design is a whole different beast. 

As a business owner you want to write either way too much, or way too little.

It's totally understandable. Either you're proud of your business so you want to tell people all about how amazing you are. Or you feel weird trying to sell yourself so you write too little.

I know you're amazing, you know you're amazing, but that's not what your web design visitors want to hear.

They want to see their challenges mirrored, they want to know you understand them to be able to offer a solution.

They want to know who you are, but only insofar as that gives context to what you can do for them. 

We write website content that captures the attention of your audience, gives them the tingles, and compels them to call, book, or buy. 

 

 

People don't read, they skim. And if your content sucks they'll just leave.

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"Such a pleasure working with Radiant Elephant on my website redesign and other marketing campaigns! Amazing creative work and at a rate a small business like mine can swing."

~ Julie Hartigan, On-Air Personality

How we do it

Web design questions you may have.

It depends. 

Each web design project is different. 

A lot of different factors go into how we price our New Jersey web design and development. 

  • Competition level
  • Functions you need
  • The size of the website

The average website development with all the features listed above runs about 8k-15k. This in line with what the average website design company charges. 

Keep in mind, we're not just throwing a web design together like other design companies in NJ. A lot of time goes into your web design; positioning, content, CRO, SEO research and strategy, and Schema markup. These are the things that make your web design a true gamechanger in whatever industry you are in. 

As an experienced website design company, we recommend that you see it as an investment in your New Jersey business rather than a cost. 

The goal that we often meet, is for our New Jersey web design clients to make back their initial investment within 6-12 months and to quickly get to the point that the monthly digital marketing is substantially less than the amount of NEW revenue being generated. 

Your web design is not a place to try and cut costs. It is the foundation of your business's digital presence. Your web design is the hub for your marketing and SEO. If your web design is bad and doesn't convert, every marketing campaign you do will be at a disadvantage. 

We work really fast. 

We only take on a limited number of New Jersey website design and development projects at a time so we can completely immerse ourselves in your project and give it the focus you deserve. 

This leads to exponentially stronger final web design and digital marketing results. 

From the time we begin working on your web design to launch is about 6-8 weeks. 

How long it takes us to begin is determined by our current workload and where you are in our web design queue. 

We do offer expedited website development for an additional charge. 

Not much at all. 

Listen, we know your busy running your New Jersey business and don't have the time, nor the desire, to answer constant questions and having the web design project taking up a ton of your time. 

We know what we're doing when it comes to high-performance web design. The most time-intensive part for you is the beginning. This is when we need to request assets, get things set up, and talk about your business goals. This usually takes about 3-5 hours over the first 2 weeks. 

Once we get all this foundational work out of the way very little of your time is needed to complete your web design. 

And it also depends on you. We have New Jersey clients that get excited and want to talk more, and others that trust us to do a killer web design job with little input. 

Either way you want to proceed is fine by us. 

Again, it depends. 

Our custom hybrid monthly digital marketing and optimization packages start at $1,500 and go up into the 5 figures. 

The factors that dictate the monthly digital marketing investment?

  • Whether you are a national, local, or hyperlocal brand.
  • Your market's competition level.
  • How aggressive you want your digital marketing to be.

If you are a national or international e-commerce business it is going to cost substantially more a month than it would if you are a local dentist with one office. 

We work with you to determine a digital marketing budget that is doable for you. 

We approach this on a case by case basis. 

But typically no. 

That's kind of like trying to hire Yo-Yo Ma to play a party and then asking him to just play Wheels On The Bus. 

We used to just do simple one-off website development. But without the ongoing work to test and optimize there are such massive results we knew we needed to shift.

Our clients are driven entrepreneurs that want to just crush it. We provide the services to do just that. 

If you want to have a website just to have one there are a ton of options out there for you. 

If you know that data is the future and you want to learn how to better market and convert your visitors then we are the team for you. 

Website design companies are not created equal. We are a full-service online marketing company with years of experience in web design.

We offer award-winning web designs that are built to increase your conversions, your search engine rank, your sales, and your New Jersey business revenue. Every other website design company may say this, but Radiant Elephant offers so much more. 

To be honest, most web design companies in NJ don't know much about internet marketing, building for sales, or User Experience. This is where we are the game-changers and truly on the cutting edge when it comes to New Jersey web design and development.

We believe that your website design is the gateway to the success of your New Jersey business. We only take on a certain number of web design projects at a time so we can dedicate the time needed to make sure each project gets all the attention they need.

Our award-winning web design gets results. Beautiful design and development drive sales and increase revenue. From choosing the best web host for you to ongoing website maintenance we handle it all. We respond quickly to issues and are always just an email, phone call, or text away from anything you may need.

Many of our web design service clients came from other New Jersey web design and development companies that took forever to respond to emails and took even longer to do get projects finished. We are the anti-that. We reply to 99% of emails within 24 hours, and we get projects done quickly. We are the New Jersey digital marketing company that offers the best customer experience.

You're either the one changing the game, or the one chasing it. Which one do you want to be?