WordPress Web Design and App Design for a Healthcare Startup

Take a look at this great project we did for SOHL and SOHLX, an innovative healthcare startup.
Healthcare startup web design and app design

Dr. Ruthann Russo, the founder of SOHL, initially reached out to us for some help with LinkedIn digital marketing. After she was very happy with the results we embarked on a long-term project that included many aspects, from social media marketing to the design of 2 websites as well as a UX redesign of an app.

SOHL is in the business of improving organizational health. Many organizations, especially within the healthcare sector, suffer from burnout. This burnout loses companies millions of dollars every year.

While the app was being formulated with the programming company SOHL hired us to create an MVP (minimal viable product) of the courses contained in the app so they had something to present to the executives of the hospitals and healthcare companies they were meeting with. We designed and developed a minimal website created to function as a stripped down expression of the app that was underway.

SOHL loved our design aesthetic. They appreciated the deep understanding we gained of their brand and wanted to leverage the work we had been doing to solidify their brand identity. In this phase, they hired us to design the top-level pages of the mobile app, SOHLx. We went to work integrating the new brand positioning with a stunning UX/UI to make the app user-friendly and engaging.

The next phase was the redesign of the SOHL business website. Ruthann was unhappy with the current look. It featured a flat design and no images of people and a real lack of information. We brainstormed with SOHL to explore the best possible pivot for the site. We broadened the color palette, curated beautiful images of people to truly engage, and share the message, and we added much more content with the aim of sharing the research and benefits of working with SOHL.

Radiant Elephant has a deep affinity for disruptors, and businesses with a goal to change the landscape and brands in the health, healthcare, and wellness industries.

web design company
web designers

Gabe built a website for me for a new business launched in January 2024. He created an experience for the user that is pleasant to view and easy to navigate with integrated scheduling, payments, resources and a blog/newsletter.

This is the third website Gabriel has designed for me in the past 5 years (all for different businesses) and each time the sites have been beautiful, functional and efficient! I had to learn how to use the different platforms and Gabe created video tutorials specifically for me and my site to help me maximize the value of my investment.

Gabe is always available to respond to questions via email and text. I have been highly satisfied and my users are as well!

Dr. Ruthann Russo
Founder of Sohl, SohlX and Ruthann Russo.

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