Great Articles for Entrepreneurs

What Is Generative Engine Optimization?

Your CMO asks if you should shift the budget from SEO to GEO. You’re both looking at the same screen during quarterly planning. Traffic from your top keyword has dropped 22% in four months, and…

Why Your Web Forms Are Killing Your Conversions And Losing You Leads

Your website’s forms are one of your most important on-site conversion tools. Yet it is often seen as an afterthought, with little time or attention given to make it as conversion-friendly as possible. In this…

The State Of SEO for 2025

In this article, I will discuss the state of Search Engine Optimization for 2025. You will learn about the biggest changes to the SEO landscape in 2024 to help you understand how to best optimize…

How To Merge Instagram Accounts

Can you merge 2 Instagram accounts? Managing multiple Instagram accounts can be challenging, especially for business owners and marketers. While Instagram doesn’t offer a direct merge feature, there are ways to consolidate your accounts effectively.…

What is Conversion Rate Optimization and Why It Can Increase Your Revenue

This article will explore what Conversion Rate Optimization is and how it can increase your revenue. Conversion Rate Optimization (CRO) is a process used to increase the percentage of website visitors who take a desired…

Best and Worst Times to Post on Instagram for Maximum Engagement

When are the best and worst times and days to post on Instagram to make the most of this marketing channel? Understanding the best and worst times to engage with your audience is critical to…

The Psychology and Importance of Value Propositions in Marketing Strategy

In this article, I’ll explore the psychology and importance of value propositions in your marketing strategy. The key to an effective value proposition lies not just in telling customers what they’ll receive but in understanding…

Content Creation for Social Media Marketing

Strategies and Tips for Killer Social Media Marketing Solid content creation for social media marketing hinges on consistency, storytelling, and embracing user-generated content. Like a steady drumbeat, regular posting of diverse content types keeps your…

a web designer typing on a computer keyboard

Everything A Business Owner Needs To Know About Web Design

A well-designed website is crucial for business success. This comprehensive guide explores key aspects of web design that every business owner should understand. We’ll discuss the importance of a strong online presence, the roles of…

a picture of a computer used by a web designer

The Ultimate Guide to Choosing the Best Web Design Company for Your Project

Choosing the right web design company is critical to building a website that looks good and effectively converts visitors into customers. In this guide, we’ll cover what you need to know before hiring a web…

a website featuring web design trends of 2024

Web Design Trends: Future of UX/UI and Responsive Design

Web design is evolving to prioritize user needs, speed, and accessibility, creating seamless experiences that resonate with audiences. This article explores key trends shaping the future of UX/UI and responsive design, providing business owners, designers,…

a web development team designing a website for responsive design

The Importance of Responsive Web Design: Everything You Need to Know

Responsive web design has become a core requirement for websites in 2025. With over 60% of global web traffic coming from mobile devices, businesses must ensure their websites perform seamlessly across all devices—desktops, tablets, and…

a web designer working with color theory on a website design project.

The Role of Color Theory in Website Design: Enhancing Branding and User Experience

Color plays a foundational role in website design. It’s not just about making a site visually appealing, but about using color theory strategically to enhance user experience (UX) and brand identity. Colors communicate emotions, guide…

a graphic with the title of the importance of typography in web design.

Why Typography Matters: Enhancing User Experience Through Web Design Typography

Typography in web design refers to the strategic use of text to ensure content is readable, visually appealing, and aligned with the website’s goals. It involves selecting and arranging fonts, sizes, spacing, and styles to…

a UX designer working on a website project

How to Improve the UX of Your Website: Design Techniques and Optimization Tips

User Experience (UX) refers to the overall experience a person has when interacting with a product, system, or service, particularly in digital environments like websites and applications. It encompasses all aspects of a user’s interaction,…

a web design UX team working creating a great user experience

Principles of Web Design: 10 Tips for Creating a User-Friendly Website

In web design, creating user-friendly websites is no longer optional; it is essential for improving user experience (UX), boosting engagement, and driving conversions. Today’s focus has shifted beyond visual appeal to ensuring that websites are…

Top Web Design Platforms Compared: Which One Is Right For You?

Choosing the right web design platform is essential for building a functional, visually appealing, and scalable website for your business. Each platform comes with specific tools, customization options, and unique features that cater to different…

a team consisting of a web designer and a web developer working together on a website

Web Design Vs Web Development: Understanding The Differences And Importance

Understanding the roles of web design and web development is essential for businesses aiming to establish a functional and visually appealing online presence. While these terms are often confused, they represent two distinct processes that…

How to Rank Your Business in Google Maps

How to Rank Your Business in Google Maps The Complete Google Maps Ranking Guide For Small Businesses Introduction In the bustling digital marketplace, local businesses often grapple with the challenge of being visible to their…

Comparing WordPress vs Shopify for Ecommerce Web Design in 2024

Comparing WordPress vs Shopify for Ecommerce in 2024 Choosing the right e-commerce business web design platform for your online store is a crucial decision. In a world where time and resources are limited, making the…

10 Reasons To Hire A Boutique Marketing Agency

In this article, I’ll explain 10 reasons to hire a boutique digital marketing agency versus hiring a traditional digital marketing agency. The differences between the two are pretty staggering. A boutique marketing agency is typically…

E-Commerce Conversion Rate Optimization Guide (Updates for 2024)

Learn the most important CRO factors for your e-commerce business with our E-commerce Conversion Rate Optimization Guide. There are pros and cons to having your entire business e-commerce. One huge pro is that during the…

Why It’s Important To Build Trust With Your Website Visitors

Do you know what attribute kills conversions? The one thing that can destroy a potential customer’s consideration of your brand? The one main thing that most people overlook when designing a website? The thing is…

Do Facebook Ads Really Work?

Do Facebook ads work? Talk to a lot of business owners and they’ll say no. But just like anything in digital advertising, poor execution can make anything fail, even Facebook advertising. To really find success with…

How Much Does Web Design & Development Cost?

How much should website design cost? Web Design is one of those services where the price can vary drastically, so how much does web design cost? Even doing a quick Google search you will see companies…

How To Prevent Getting Shadow Banned On Instagram 2024

Getting shadowbanned on Instagram can really mess up your business page. Often we don't even know we were shadowbanned. Check out our infographic that explains what it is, how it can happen, how to check,…

How To Choose The Best Web Host For Your Website

Choosing the best web host for your website isn't a simple task. There are hundreds of companies to choose from. Choosing the wrong one can lead to headaches and frustration as well as the money…

How To Keep Your WordPress Website Secure (Updated for 2024)

This article covers essential steps to secure a WordPress website, from updating the WordPress core, plugins, and themes to using two-factor authentication and employing a Web Application Firewall. It also discusses the importance of strong…

7 Bruce Lee Quotes Every Entrepreneur Should Know

Great Quotes To Help Every Entrepreneur Bruce Lee was more than just a ridiculously awesome martial artist and movie star, he was a deep thinker. Like all greats, no matter what their passion was, what…

How To Handle Bad Online Reviews (Updated for 2024)

Tips for Effective Reputation Management Managing negative online reviews is a critical aspect of maintaining a business’s reputation in today’s digital economy. Online reviews significantly influence customer decisions, with 93% of consumers reading reviews before…

Marketing and Design Articles that offer real actionable insights

What Is Generative Engine Optimization?

Why Your Web Forms Are Killing Your Conversions And Losing You Leads

The State Of SEO for 2025

How To Merge Instagram Accounts

What is Conversion Rate Optimization and Why It Can Increase Your Revenue

Top 5 Internal Linking SEO Software Options

Best and Worst Times to Post on Instagram for Maximum Engagement

The Psychology and Importance of Value Propositions in Marketing Strategy

Content Creation for Social Media Marketing

Everything A Business Owner Needs To Know About Web Design

The Ultimate Guide to Choosing the Best Web Design Company for Your Project

Web Design Trends: Future of UX/UI and Responsive Design

The Importance of Responsive Web Design: Everything You Need to Know

The Role of Color Theory in Website Design: Enhancing Branding and User Experience

Why Typography Matters: Enhancing User Experience Through Web Design Typography

How to Improve the UX of Your Website: Design Techniques and Optimization Tips

Principles of Web Design: 10 Tips for Creating a User-Friendly Website

Top Web Design Platforms Compared: Which One Is Right For You?

Web Design Vs Web Development: Understanding The Differences And Importance

How to Rank Your Business in Google Maps

Comparing WordPress vs Shopify for Ecommerce Web Design in 2024

10 Reasons To Hire A Boutique Marketing Agency

E-Commerce Conversion Rate Optimization Guide (Updates for 2024)

Why It’s Important To Build Trust With Your Website Visitors

Do Facebook Ads Really Work?

How Much Does Web Design & Development Cost?

How To Prevent Getting Shadow Banned On Instagram 2024

How To Choose The Best Web Host For Your Website

How To Keep Your WordPress Website Secure (Updated for 2024)

7 Bruce Lee Quotes Every Entrepreneur Should Know

How To Handle Bad Online Reviews (Updated for 2024)

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